GeoQR journal / Field notes

Practical thinking for QR campaigns that keep moving.

Guides for planning, launching, and improving dynamic QR campaigns across markets, teams, and physical touchpoints.

Latest writing

GeoQR analytics dashboard showing scan trends, filters, and campaign breakdowns

September 8, 2026

How to track QR code scans and compare campaigns

Track QR code scans, compare printed placements, and use UTM campaign labels. Learn how GeoQR scan analytics differs from website visits and purchases.

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QR code campaign material for post-event information

September 7, 2026

How to test a QR code before printing

Test your QR image, check its destination, and scan a physical sample before printing. A practical checklist for spacing, contrast, logos, and print size.

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GeoQR destination editor with default, device, and country rules for a GS1 product QR code

September 5, 2026

How to change a QR code link after printing

Learn how to change a QR code link after printing, update an existing GeoQR destination, and check what is possible with a static code.

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Printed campaign materials with a QR code for a multi-market rollout

September 3, 2026

How to redirect QR code scans by country

Send QR scans to different websites by country. Set up local destinations, understand device-rule priority, and test the default fallback in GeoQR.

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August 30, 2026

One QR code for iPhone and Android app downloads

Create one QR code for the Apple App Store and Google Play. Set up iOS and Android redirects, choose a desktop fallback, and test each destination.

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Print specialist reviewing campaign artwork with a consistent resolver domain and QR code

August 25, 2026

Dynamic vs. static QR codes: What’s the difference?

Compare dynamic and static QR codes, how they work, when to use each type, and why editable destinations matter after printing.

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Storefront seasonal campaign poster with a QR code

August 21, 2026

Why dynamic QR codes are built for campaigns that change

Learn why dynamic QR codes help teams keep printed campaigns stable while destinations, market rules, and offers continue to change.

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